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Tuesday, March 24 • 2:20pm - 3:05pm
A new way of looking at content: Kobo Originals

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Michelle’s presentation will focus on the strategy and thought process behind the Kobo Originals program. Specific areas of focus will include:
  • Why Kobo has an Originals program and how it began
  • Why Kobo chooses the titles it does for its Originals program and the acquisition process
  • Looking at the big picture and developing unique content internationally

Speakers
avatar for Michelle Kaatz

Michelle Kaatz

Director of Original Content, Rakuten Kobo
Michelle Kaatz is the Director of Original Content at Rakuten Kobo (a global eBook and audiobook retailer) and an audiobook industry consultant. She was previously the Director of Acquisitions & Productions at Novel Audio, and was part of the founding team of Author’s Republic... Read More →


Tuesday March 24, 2020 2:20pm - 3:05pm EDT
Collaboration Centre Cafe (ground floor)

Attendees (1)